Cookie Policy

1. What Are Cookies?

Cookies are small text files that are stored on your device when you visit our website. They help us provide you with a better browsing experience by remembering your preferences and analyzing how you use our site.

2. How We Use Cookies

We use cookies and similar technologies for several purposes:

• Essential Functions: To enable basic website functionality
• Performance Improvement: To analyze website usage and performance
• Personalization: To remember your preferences and settings
• Marketing: To show relevant advertisements and track campaign effectiveness
• Security: To protect against fraud and ensure secure browsing

3. Types of Cookies We Use

Cookie Type	Purpose	Duration	Examples
Essential Required for basic website functionality	User authentication Shopping cart functionality Security features Load balancing	Session or up to 1 year	PHPSESSID, security_token, cart_id
Performance Help us understand how visitors use our website	Website analytics Page performance monitoring Error tracking User behavior analysis	Up to 26 months	_ga, _gid, _gat, hotjar_session
Marketing Used to deliver relevant advertisements	Targeted advertising Social media integration Campaign tracking Conversion measurement	Up to 24 months	_fbp, _gcl_au, ads_preferences, linkedin_oauth

4. Third-Party Cookies

We work with trusted third-party services that may set cookies on our website:

4.1 Google Analytics

We use Google Analytics to understand how visitors interact with our website. Google Analytics uses cookies to collect anonymous information such as page views, session duration, and user demographics.

4.2 Social Media Platforms

We integrate with social media platforms like Facebook, Instagram, and LinkedIn. These platforms may set cookies to enable social sharing features and track social media campaign performance.

4.3 Payment Processors

When processing payments, our payment partners (such as Stripe or PayPal) may use cookies to ensure secure transactions and prevent fraud.

4.4 Marketing and Advertising

We work with advertising partners to show relevant ads on other websites. These partners may use cookies to track your interests and show personalized advertisements.

5. Cookie Management

6. Browser Cookie Settings

You can also manage cookies through your browser settings. Here's how to access cookie settings in popular browsers:

• Chrome: Settings → Privacy and Security → Cookies and other site data
• Firefox: Options → Privacy & Security → Cookies and Site Data
• Safari: Preferences → Privacy → Manage Website Data
• Edge: Settings → Cookies and site permissions → Cookies and site data

7. Mobile Device Settings

For mobile devices, you can manage tracking preferences through your device settings:

• iOS: Settings → Privacy & Security → Tracking
• Android: Settings → Privacy → Ads → Opt out of Ads Personalization

8. Impact of Disabling Cookies

Disabling certain cookies may affect your browsing experience:

• Essential Cookies: Website may not function properly
• Performance Cookies: We cannot improve website performance or fix issues
• Marketing Cookies: You may see less relevant advertisements

9. Cookie Retention

We retain cookies for different periods based on their purpose:

• Session Cookies: Deleted when you close your browser
• Persistent Cookies: Stored for a specific period (ranging from days to years)
• Performance Cookies: Typically retained for up to 26 months
• Marketing Cookies: Usually retained for up to 24 months

10. International Transfers

Some of our cookie partners operate globally, which means your cookie data may be transferred to countries outside of Canada. We ensure these partners maintain appropriate data protection standards.

11. Updates to This Policy

We may update this Cookie Policy periodically to reflect changes in our practices or legal requirements. We will notify you of significant changes by updating the "Last updated" date at the top of this policy.

12. Related Policies

This Cookie Policy should be read alongside our other policies:

• Privacy Policy - How we handle your personal information
• Terms of Service - General terms for using our services
• Legal Notice - Legal information about our website

This Cookie Policy is effective as of January 1, 2024. By continuing to use our website, you consent to our use of cookies as described in this policy.